ZeroPM Webinar – Environmental psychology perspective on mitigating environmental pollution: from perceptions to behavioural outcomes

Presenters

  • Dr. Nina Vaupotic from the University of Vienna
  • Dr. Valeria Vitale from the University of Vienna
  • Prof. Sabine Pahl from the University of Vienna

The webinar will be on Oct 22, 2025 14.00 – 15.00 CET.

Please find the information in the invitation below and use this link to register.

Understanding social perception and behaviour can support risk management, communication and ultimately trust and reputation regarding diverse actors in the system, such as governments and industry. In this webinar, insights from the SOSZEROPOL2030 project (https://soszeropol2030.eu/ ), which takes a comparative approach by studying microplastics (MP), per- and polyfluoroalkyl substances (PFAS), excess nutrients and underwater noise as pollutants of European seas, will be presented. The webinar will focus on MPs and PFAS. First, the webinar will show perceived levels of risk across five countries, determine the relative importance of different socio-psychological factors in risk perception of the pollutants, and identify both differences and similarities across pollutants with respect to associations with socio-psychological factors. Second, information will be given about how psychological theories can enhance our interpretation of environmental risk perception and behavioral intentions. The webinar will end with a summary of key behavioural drivers and pathways for environmental pollution and mitigation and highlight research gaps.

Dr. Nina Vaupotic is a postdoctoral researcher in the Environmental Psychology Group at the University of Vienna specializing in science and risk communication, with a particular focus on how people perceive the risks of various environmental pollutants.

Dr. Valeria Vitale is a postdoctoral researcher in the Environmental Psychology Group at the University of Vienna.

Prof. Sabine Pahl is Professor of Environmental Psychology and Co-Director of the Environment and Climate Research Hub at the University of Vienna

Please register here.

A downloadable version of the invitation can be found here.